The Pulse is the scoring primitive beneath all 16 Allometry modules. One composite score per account, per address — margin · EV · risk · expansion. Every closed job sharpens it. It's not a module. It's what makes every module work.
Continuously updated. Visible on every quote, every deal, every account view. Accessible via API. The single number (composite) sits on top; the four dimensions explain why.
The Pulse is not one model — it's four sub-scores composited into one. Each dimension is maintained by its own signal stream. Any of them can drag the composite down. All of them compound it up.
Realized margin per job, per line item, per address. Forward-looking cost floors. Contract-adjusted margin baselines. The operator question: is this account worth delivering to?
Lifetime projected revenue × realized margin × retention probability. Compounds across every location the account has, not just the one they're quoting today.
Concentration risk (too much of your business with one account). Supply risk (single-vendor exposure). Anomaly detection (pricing drift, margin drift). Fed by Market Intel (13), Risk Scoring (15), Vendor Intel (16).
Addresses not yet deployed. Multi-site rollout readiness. Expansion signals from Customer Health (11) & Demand Forecasting (12). The account's "unbuilt future" scored alongside its current state.
The Pulse is the primitive the 16 action modules sit on top of. Every module reads from it. Most write back to it. That's why account targeting (ABM), quote pricing (CPQ), and deployment scheduling all feel like one decision — because they share one score.
The Pulse is exposed through the Platform API (P2). Pull a score on demand. Subscribe to updates via webhook. Build custom modules on top of it.
// Webhook: account.pulse.updated fires on every score change. Filter by dimension, threshold, or account segment.
Realized margin feeds back. Actual costs retrain cost models. Won/lost outcomes refine EV. Churn events calibrate risk. The Pulse gets more accurate the more it's used — the moat compounds, per-account, forever.
Design partner cohort is small and intentional. If you run an asset-heavy business with 5+ addresses, we'll onboard you onto the Pulse in 2 weeks.